Content Writer

TechBrein is looking for a creative and detail-oriented Content Writer who can develop engaging, informative, and SEO-friendly content for websites, blogs, social media, and digital marketing campaigns. The ideal candidate should have strong writing, research, and storytelling skills, including the ability to write compelling advertising and video scripts that capture audience attention, communicate brand value, and support lead generation.

• Minimum 1 year of experience in content writing, copywriting, or content marketing.

• Excellent written English, grammar, vocabulary, and sentence construction.

• Strong research, proofreading, editing, and storytelling abilities.

• Ability to write engaging ad video scripts, promotional scripts, and short-form video scripts.

• Understanding of video advertising structures, including hooks, problem statements, value propositions, and calls to action.

• Understanding of SEO content writing, keyword placement, and search intent.

• Ability to write clear and engaging content for websites, blogs, social media, and advertisements.

• Ability to understand technical topics and communicate them in simple, audience-friendly language.

• Understanding of brand voice, target audiences, and marketing objectives.

• Ability to manage multiple writing assignments and meet deadlines.

• A portfolio or writing samples demonstrating relevant experience.

• Write SEO-friendly website content, blogs, articles, landing pages, and service descriptions.

• Create engaging social media captions, advertising copy, headlines, and promotional content.

• Write compelling ad video scripts, promotional video scripts, reel scripts, and short-form video content for digital marketing campaigns.

• Develop strong hooks, storytelling concepts, calls to action, and persuasive messaging for video advertisements.

• Adapt video scripts to suit different platforms, target audiences, campaign objectives, and video durations.

• Research industry trends, target audiences, competitors, and relevant topics to develop accurate and useful content.

• Conduct keyword research and incorporate relevant keywords naturally into website content and blogs.

• Write clear, persuasive, and audience-focused content that supports brand awareness, audience engagement, and lead generation.

• Develop content for different platforms and stages of the customer journey.

• Collaborate with SEO executives, digital marketers, graphic designers, and video editors to develop integrated content campaigns.

• Proofread and edit content to ensure grammatical accuracy, readability, consistency, and brand alignment.

• Optimise existing website content to improve relevance, search visibility, and user engagement.

• Develop content briefs and creative directions for social media posts, carousels, and video content.

• Use AI writing tools responsibly to support research, ideation, and content development while ensuring originality and accuracy.

• Maintain content calendars and ensure timely delivery of assigned content.

• Review content performance and recommend improvements based on engagement, traffic, and conversion data.